Avery Dennison unveils sharp tear

Avery Dennison has launched a new anti-counterfeiting technology, Sharp Tear, that enables existing serial numbers to be read directly through the label. The new technology with thin and clear co-extruded film will provide an extra layer of product security for pharmaceutical brands, says the company. Sharp Tear has been designed for tamper-evident applications, where an easy tear is required in the label. The product contains a seal that remains intact during normal handling, but tears in one direction if attempts are made to open the package, avoiding the tampering of the product. Available in high clarity and very high opacity versions allowing maximum flexibility across different packaging and product types, the solution is made of reusable materials and capable of covering unwanted packaging information.